G2 is the world's largest and most trusted B2B software and service marketplace, with 2 million authenticated peer reviews visits from over 80 million software buyers each year.
G2.com is where businesses can now receive timely Slack notifications when software buyers commit pertinent, in-market actions. Customers of Slack and G2 will be notified when new, relevant Buyer Intent signals are detected, and/or when a review is left on a G2 profile. G2 Buyer Intent captures enriched data about buyer research on G2. Customers of G2 Buyer Intent can view account-level insights on various behaviors, including product profile interactions, product and competitive comparisons, and views for alternative products in a shared G2 category. This data and insight enables sales, marketing, and customer success teams to better identify, engage, and convert in-market buyers. G2 Reviews display honest, authentic, verified customer feedback about a given software or service. Customizable filters ensure alerts for key accounts. Multiple channels can be created for various use cases! Give anyone in the organization access to crucial and relevant data. Gain insight into what your prospects and customers care about, and build relevant messaging to resonate while they’re most active in the market. Create alerts for customer accounts and get notified when they are using G2 to research new solutions for their business or leaving a negative review for your competitor. Slack users can set up this integration in their personal Slack channels to receive notifications relevant to their ICP, territory, product, and quickly take action to engage their audiences.